Attention Is Gold! Selling Attention
Lynnie explains selling attention: in audience monetization, you don’t sell your content, you sell people’s attention. That makes it a service!
Lynnie explains selling attention: in audience monetization, you don’t sell your content, you sell people’s attention. That makes it a service!
Every online income technique starts with an offering: what you actually sell. In audience monetization, the answer surprises many people. In this article, we explain why you are selling attention, and why that makes the offering a digital service. If the four types of offering are new to you, our article on what you can sell online explains them.
Lynnie explains the AI agent business model: people pay to use your robot helper, like a service. But it can help tons of people at once, like a product!
Every online income technique starts with an offering: what you actually sell. In the AI agent business model, the answer combines two worlds. In this article, we explain why access to an AI agent is a digital service, and why it still scales like a product. If the four types of offering are new to you, our article on what you can sell online explains them.
Lynnie explains what to do before pitching to brands: what you really offer them, how to show it, and five must-dos to get ready first.
Before you pitch to any brand, it helps to know exactly what you are offering. In this article, we explain the offering in sponsorships and UGC, how to present it, and the five must-dos before pitching to brands. Your offering in sponsorships and UGC is a digital service. It is “providing exposure for a partner.” In most cases, that partner is a brand that asks you to create tailored content featuring its product or service.