Own Online Shop

Carter the Cube Crafter makes hand-poured marble-effect cubes from eco-friendly acrylic resin with customer-chosen color mixes, shipping them himself. His key profile is his social store connected with Stripe Payment links, within Instagram, where he also drives traffic by posting daily the short, captivating video edits he makes of producing his orders. When free traffic slows, he runs paid advertising campaigns.

Giselle the Crystal Crusher was always drawn to crystal bracelets but found standard round-bead bracelets didn’t appeal to her and knew she must not be alone. She sources high-quality fillable medals and purchases raw, vibrant crystal chunks to crush and fill herself. To drive traffic for free, she aims to optimize her content for algorithmic reach and thus regularly creates short videos capturing her production process and adds an inspiring English voiceover generated by AI, reaching an international audience.

Steve the Plant Enthusiast fell in love with propagating houseplants and, upon retiring, decided to turn his passion into a business. He creates propagation starter kits that include colorful eco-friendly water vials, organic rooting powder, and a mini plant care guide. He uses 3D printing to produce the custom vials and ships through a fulfillment partner operating in his country. He invests in marketplace ads on the partner’s site to drive sufficient traffic to his offering.

Illa the Planner Seller discovered a highly useful memo board tool popular in Japan and noticed it was not as known elsewhere. She sources it in several versions and offers them in packs via her social store. Her consistent social posting generates free traffic, and email automation continuously drives customers back to her to purchase for friends and the rest of the family with loyalty perks, which she can do because she asked her customer to sign up to her email newsletter upon purchasing from her the first time.

Caesar the Desk Harmonizer is a carpenter obsessed with elegant, harmonized wood-design office spaces. He curates and sells well-matched sets of desk accessories and decorations to help avoid aesthetically clashing wood types. He uses a website and drives traffic with Meta ads featuring simple slow-motion creatives and sells also through Amazon FBA with marketplace ads.