Be Kind Online! What Is a Responsible Online Business?
Lynnie explains what a responsible online business is: honest claims, clear labels, checked facts, a kind tone, and caring about everybody who sees your posts.
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What Is a Responsible Online Business? Respecting Everyone Who Sees Your Work
Every online business reaches more people than its customers. Your posts, ads and pages can be seen by anyone, including people who are more vulnerable. A responsible online business keeps this in mind. In this article we close the safety part of Lesson T4 and explain what responsibility means in everyday practice.
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No Fibbing! Misleading Advertising Rules for Small Business
Lynnie explains misleading advertising rules for small businesses: no fibs in ads, clear labels for sponsored posts and affiliate links, and checking facts.
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Misleading Advertising Rules for Small Business: Honest Claims, Clear Labels, Checked Facts
Every business wants its offer to look attractive. There is, however, a clear line between presenting your offer well and misleading advertising. In this article we explain the main forms of misleading advertising, how to label sponsorships and affiliate links, and how to fact-check what you publish so you protect your customers and yourself. The safety side of online business also means protecting others.
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Look After You! Protecting Yourself Online as an Entrepreneur
Lynnie explains protecting yourself online: your digital footprints, the comparison trap, handling mean comments, and why everybody sees a different internet.
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Protecting Yourself Online as an Entrepreneur: Footprint, Comparison, Judgment and Algorithms
Protecting yourself online is one of the most important skills a new entrepreneur can learn. It is also one of the least discussed. In this article we cover four topics: your digital footprint, the influence of comparison, how to handle judgment, and why algorithms show each person a different internet. Everything you post on the internet may leave a footprint in one way or another.
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Safe and Sound! Online Safety for Entrepreneurs
Lynnie explains online safety for entrepreneurs: protecting yourself and others when you start, simple safety habits, and why taking a break is okay.
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Online Safety for Entrepreneurs: Protecting Yourself and Others When You Start
Online safety for entrepreneurs is a topic many business guides skip. Yet starting a business online makes you visible to people you have never met, often many of them. In this article, the opening of the safety part of Lesson T4, we explain how Lynnaider approaches safety and why it matters from your very first post. Our approach to teaching any online skill, and especially online income techniques, puts strong emphasis on your safety and the safety of others.
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Mine, Not Yours! Intellectual Property for Online Business
Lynnie explains intellectual property for online business: copyright, trademarks, patents, trade secrets, and using stock photos and AI pictures safely.
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Intellectual Property for Online Business: Copyright, Trademarks, Patents and Trade Secrets
Intellectual property for online business sounds like a topic for lawyers and large companies. In reality, it affects every beginner from the first image you post. This article explains the four main types of intellectual property in plain language, and shows you how to use stock content and AI-made visuals safely. Learning about intellectual property, often shortened to IP, is useful even if you are not earning money yet.
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Hello, World! Selling Internationally Online
Lynnie explains selling internationally online: what to check before you invite customers from other countries, especially before you pay for ads there.
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Selling Internationally Online: A Checklist Before You Target New Markets
The internet makes it easy to reach customers in other countries, sometimes without even trying. Selling internationally online can be a great way to grow, but it comes with obligations that are easy to overlook. In this article we share a high-level checklist to review before you deliberately target new markets, especially with paid advertising. Note: The information in this article is for general informational purposes only and does not constitute legal advice or a legal opinion.
