Many people dream of quitting their job to start an online business. Social media makes it look common and easy. Lynnaider recommends a different path for most people: start an online business while working, and let it grow in parallel. In this article, the purpose section of Lesson T1, we explain why, and introduce the three parallel purposes to keep in mind.
“Find your niche” is one of the most repeated pieces of online business advice, and one of the least explained. Lynnaider uses a simple picture to make it clear: a niche is a room inside a house. In this article you will learn how to find your niche with this method, how to describe it in two words, and why niching down helps you succeed. We talk about niches only after the business idea, on purpose.
If you are wondering how to find a business idea, the answer is often closer than you think. Your habits, your purchases and your small daily joys say a lot about what you could build. In this article we share 14 personal indicators to observe over the next days or weeks, and explain how to turn them into an idea. It may feel strange to pay attention to small, seemingly irrelevant things for something as serious as a business idea.
Finding an online business idea is often the hardest part of starting. Many people wait for an idea that no one has ever had, and that wait can last years. Lynnaider suggests a calmer approach called “your version of a simple idea.” In this article, the first part of Lesson T1, we explain what it means and how to use it. We are in a solo-entrepreneurship boom.
Can you really make money online? Yes, many people do, but no course, book or coach can guarantee that you will. Any honest teaching should tell you this clearly before you start. In this article we share Lynnaider’s disclaimer in plain words, and explain what it means for you as a beginner.
Learning how to get traffic to your online business is the most important skill you will build as a solo entrepreneur. In this article we explain where traffic sits in the Lynnaider Via Ferrata, why it never really ends, and how you can drive it yourself.
There are countless claims online about the best ways to make money online. Lynnaider focuses on ten that we consider the largest, most relevant and most realistic for beginners. In this article, each of the ten is defined in one simple line, with a plain-language version you could explain to a friend. Here are the ten online income techniques Lynnaider teaches, in the order we recommend learning them.
There are many types of online business models, but two simple dividing lines help you understand almost all of them. The first line separates models with physical delivery from fully digital ones. The second separates models built on your own products from models built on other people’s products. In this article we explain both, using Lynnaider’s Digital Economy Framework.
Every online business goes through the same five stages, whatever the business model. Knowing the stages of starting an online business helps you plan your time, avoid common mistakes and see where you are at any moment. In this article we explain each stage of the Lynnaider Via Ferrata, and why the last one stays with you for good. The Via Ferrata does not ask you to know your final purpose or business idea at the start.
A good step-by-step guide to starting an online business does more than list tasks. It tells you where to step, in which order, and which steps you can safely skip. Lynnaider’s version of this guide is called the Via Ferrata, and in this article we explain what it is and why it makes the online journey feel safer. Via Ferrata is the Italian name for “iron climb” or “iron path.” It is a protected climbing route equipped with fixed iron ladders, cables and bridges.
If you want to compare online business models properly, you need to see them explained along the same logic. Most courses present one model at a time, which makes a fair comparison almost impossible. In this article we explain how the Lynnaider teaching is structured, and how the structure helps you choose the right model for you. This guide consists of five theory lessons in one module, and ten additional modules.
Most guides about online business for beginners assume you already know half of the vocabulary. Lynnaider takes the opposite approach and explains everything from the ground up. In this article we explain our third core value, precision, and why simple explanations are the best starting point for a beginner online business. Our third value could have been called fairness or equality.