Who Clicked? Affiliate Link Tracking
Lynnie explains affiliate link tracking: cookies, server-side tracking, the last click rule, and affiliate codes, so you know how sales find you.
Lynnie explains affiliate link tracking: cookies, server-side tracking, the last click rule, and affiliate codes, so you know how sales find you.
In affiliate marketing, you only earn if a sale can be traced back to you. That makes tracking the backbone of the whole technique. In this article, we explain affiliate link tracking in simple words: cookies, server-side tracking, the last click rule and affiliate codes. We look at this from the affiliate’s side.
Lynnie explains affiliate tracking: how special links and codes show which affiliate brought which sale, and why server-side tracking is more reliable.
If you have affiliates promoting your offer, you need a reliable way to know which affiliate brought which sale. That is what affiliate tracking does. In this article we explain affiliate tracking in plain language: the difference between cookie-based and server-side tracking, how to create links and codes, what content you provide and the numbers to watch. Tracking is the system that connects a sale to the affiliate who caused it.